Brian Seel, McCormick & Co

Brian Seel is Senior Manager of Consumer and Market Insights at McCormick & Company. Over his three years at McCormick Brian has led research for the Cooking, Baking, Grilling, and Convenient Meals businesses. In addition to supporting brand teams, Brian has also led groundbreaking path to purchase work or McCormick in support of the Category Management and Sales teams.

Prior to joining McCormick Brian was in consumer insights with ConAgra Brands and Kellogg. Brian has spent 15 years in consumer insight, working on a number of brands across most food categories.

Related Sessions

View full schedule