Understanding the importance of Qual and human connectivity in a sea of data science

  • The limitations of a data science-based approach in not answering “why”
  • Successful integration of Qual with human connectivity across the entire process stream and every facet of the business
  • collaborating with quant to map persona characteristics
  • Predictions into technological research techniques shaping the 2018 landscape across digital, mobile, AI and Big Data

Location: Main Room Date: March 21, 2018 Time: 9:45 am - 10:15 am Beth Schwindt, Capital One