Associate Manager, Consumer Insights
Alison manages proprietary research for the Zatarain’s and grilling teams at McCormick & Co, ensuring that the consumer voice plays a key role in driving growth for that portfolio of brands. Alison has experience working in several other industries as well. She spent several years in the apparel industry at Chico’s FAS, where she managed consumer research across their portfolio of brands, Chico’s, White House Black Market, and Soma. Prior to Chico’s, Alison was Market Research Manager at the San Francisco Symphony and a Research Analyst with Nielsen BASES. Alison attended The Ohio State University, where she earned a Bachelor’s Degree in Business Administration.