David Thomas, Cirque Du Soleil

Senior advisor – Consumer insight

David Thomas has over 10 years of experience in marketing and advertising research. He currently oversees consumer research for Cirque du Soleil.

Prior to running away to join the circus, David worked for Impact Research, a division of V7 International, a marketing communications agency, where he helped clients strategically evaluate the actual and potential performance of adverting, products, content and design. He obtained his master’s degree from Concordia’s John Molson School of Business in Montreal where his research focused on the role of sensory nudges on the customer experience.

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