About QUAL360 NA










Global Reach – Local Flavour
Qual360 is the only global conference series dedicated to qualitative market research. With its 17+ Years of Driving Innovation in Qualitative Research, Qual360 is a unique event catering to a strong global community of dedicated “Quallies”. Our strength lies in bringing together a unique mix of research professionals from international brand, leading agencies and independent industry experts.
Qual360 is all about networking, learning and creating new opportunities. Industry leaders join to discuss innovative research approaches, learn about the latest methodologies and how to leverage new types of insight. Each conference agenda is steered by an independent advisory board that reviews all speaking proposals, ensuring the highest possible quality.
View replays from QUAL360 NA 2025

Hear from innovative thinkers – keynotes, panels, roundtables, and interactive discussions.

Network with senior decision makers from the market research and consumer insights industry at Qual360.

Find strategic partners and discover the latest tools and technologies to power your business.
Early Confirmed Speakers

As Head of Strategic Insights for Bel North America, Amy drives strategy and innovation by championing the consumer voice at the executive level. With 25+ years of global experience across cosmetics, home and personal care, alcohol & food, Amy has partnered with top brands like Colgate-Palmolive, 1440Foods, Heineken, L’Oreal and Unilever. Amy thrives on applying her expertise in design thinking, behavioral science, semiotics, and innovation sprints to deliver actionable research and analytics for growth. As a motivating leader and mentor, Amy is dedicated to ensuring the consumer’s voice is always heard, and delivering impactful, insight-driven change to organizations.

Anthony D. Paul manages the applied foresight practice at Amtrak, scaling futuring and innovation initiatives across the organization. The recent half of his 20-year career in leading creative, technical, and leadership teams has been in the transportation segment, defining novel business models, new technology solutions, and IP for solutions including autonomous robots, camera analytics platforms for large facilities like marine ports and rail switching yards, and other automation, logistics, and perception systems. Prior to transportation, he architected decision-maker tools for US defense, healthcare, higher education, and more. His role at Amtrak operationalizes qualitative insights at scale, to inform organizational strategy, put real-time insights into the hands of field crews, and manage detailed roadmaps for new technology and process introductions.

Kiran Vinod Bhatia is a user experience researcher, digital anthropologist and Responsible AI lead at Utrecht University’s Inclusive AI Lab. With over a decade of fieldwork across the Global South and the U.S., her research explores inclusive tech design, AI safety, and digital well-being, centering the experiences of women and other marginalized communities.

Victoria Hollis is a Sr. Staff researcher in the Adobe Design Research & Strategy organization. She is the lead design researcher for Firefly Boards, the first in a new Adobe product category to support early-stage creative ideation and pre-production with generative AI. Prior to joining Adobe, she earned her PhD in cognitive psychology conducting research at the intersection of personal informatics and emotional reflection. Outside of work, she enjoys illustration, costume design, and collaborating with friends on art installations.