About QUAL360 NA










Global Reach – Local Flavour
Qual360 is the only global conference series dedicated to qualitative market research. With its 17+ Years of Driving Innovation in Qualitative Research, Qual360 is a unique event catering to a strong global community of dedicated “Quallies”. Our strength lies in bringing together a unique mix of research professionals from international brand, leading agencies and independent industry experts.
Qual360 is all about networking, learning and creating new opportunities. Industry leaders join to discuss innovative research approaches, learn about the latest methodologies and how to leverage new types of insight. Each conference agenda is steered by an independent advisory board that reviews all speaking proposals, ensuring the highest possible quality.
View replays from QUAL360 NA

Hear from innovative thinkers – keynotes, panels, roundtables, and interactive discussions.

Network with senior decision makers from the market research and consumer insights industry at Qual360.

Find strategic partners and discover the latest tools and technologies to power your business.
Early Confirmed Speakers

Natasha Hritzuk serves as VP, Head of Corporate Research for Warner Bros. Discovery. In this role, she focuses on delivering studies that optimize the current business across all enterprise assets, as well as identifying new consumer opportunities that reflect shifts in the entertainment ecosystem. Additionally, she supports WBD’s CSR and Government Affairs teams. Prior to this role, Natasha served as VP, Global Consumer Insights, HBO Max at WarnerMedia. Before that, she was VP Advertising Innovation Research and AdLab Lead for Turner, where she oversaw research strategy and data analysis in support of Turner Incite, the company’s core intelligence platform for advertising sales. As a critical partner to the Client Strategy & Development and Content Partnerships teams, Hritzuk was harnessing research and analytics to help make recommendations to clients based on an insight-driven selling approach. She also developed research strategies designed to quantify the value of the company’s next-generation capabilities, as well as cross-Turner integrated marketing campaigns. Previously with Microsoft as head of global consumer insights and research, Hritzuk led many of the innovative new strategies, products and content development streams within the company’s advertising and monetization division. Prior to joining Microsoft, Hritzuk worked for General Mills UK & Ireland where she was Head of Category and Consumer Insights for 5 years. At General Mills, she ran a team of insight managers tasked with delivering insights to drive a range of marketing and sales initiatives including communications development and execution, new product development, consumer and shopper targeting and category visions. Hritzuk has a Ph.D. from Columbia University in political science, with a political behavior and public opinion focus. She currently resides in New York City.






Don Hein is a global insights leader with more than 30 years of market research experience, primarily in corporate research and insights leadership. Throughout his career, Don has held leadership roles at Kimberly-Clark, PING Golf, and Ultradent, helping organizations transform consumer understanding and market intelligence into strategic business opportunities. He brings deep expertise in consumer behavior, market dynamics, brand strategy, and customer insights, partnering with cross-functional teams and senior leaders to inform critical decisions. Don is passionate about uncovering meaningful insights, identifying growth opportunities, and connecting research to business outcomes that strengthen brands, drive innovation, and deliver lasting impact.

An avid consumer of media, Epiphany’s career naturally started at ABC News in 2013, but it wasn’t until she eventually landed at Condé Nast that she discovered a love for research.
At Condé Nast and later The Atlantic, Epiphany mastered ad sales research, helping close multi-million dollar deals with the biggest names in entertainment and technology. Before leaving The Atlantic, her most notable research project analyzed industry trends and consumer behavior in response to the pandemic.
While following her passion for television, Epiphany was drawn to BET Networks, a Paramount company, where she transitioned to content research and is currently a Director of Consumer & Content Insights. At BET, she gets to test all of the things: pilots, promos, key art, and more!


Sararuth Delice is a seasoned television industry professional with over two decades of experience in media research and strategy. She currently serves as Vice President of Content Marketing Research at Screen Engine, where she leads efforts to uncover insights that drive content success and audience engagement. Prior to this role, she held key research positions at Warner Bros. Discovery and Carat USA, where she shaped media planning and audience analysis for major brands.
A passionate advocate for representation and equity in media, Sararuth is President of the Advisory Board at Color Vision, an organization dedicated to advancing the careers of women of color in the media industry. She is also an active community leader, serving as a volunteer with the Haitian Embassy, an Ambassador for the Smithsonian National Museum of African American History and Culture, and a guest lecturer on topics including media research, marketing strategy, and personal branding.
Mentorship is central to Sararuth’s mission. She is deeply committed to guiding young women as they navigate their professional journeys, helping them unlock opportunities and grow with confidence. A proud New Yorker at heart, Sararuth now resides in Maryland—where she enjoys the slightly warmer weather but keeps her New York spirit close.














