Kara Westerbeek, Rosetta Stone

Director, Market Research

Kara Westerbeek is the Director of Market Research at Rosetta Stone, where she designs and conducts studies to help drive product and marketing strategies for the business and support language learners around the world. Kara has a particular passion for building connections with customers through in-depth interviews and one-on-one interactions.

In addition to her work at Rosetta Stone, Kara has also served as a research consultant on projects in industries ranging from travel to healthcare. The majority of these projects were centered on qualitative research for new product development.

Outside of work, Kara enjoys traveling the world and hiking in the mountains near her home in Virginia’s Shenandoah Valley.


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